Personal Care. Professionalism. Quality Ingredients

Our Story

“Allure Labs knows what it means to create a skin care line with high standards and anticipation—it’s an exciting time.”

We’ve been there and want to share our expertise with you while guiding you through the process of your skincare product manufacturing. We offer the best from formulation development to delivery because our labs are run by one of the leading expert chemists in the industry: Sam Dhatt.

Sam Dhatt

Founder and CEO since 1995

Allure Labs CEO and lead chemist Sam Dhatt is passionate about chemistry and invention.

As lead chemist and CEO, Sam Dhatt directs Allure Labs from a place of knowledge and understanding of the multifaceted world of skincare. With over 30 year’s experience, Sam has formulated and created skincare products for over 700 brands and in 1999 his own unique line, DermaQuest.

With an MS in chemistry from GND university in Amritsar, India, and an MBA in marketing and finance from Pune university in India, Sam has skillfully channeled his knowledge and passion for skincare into Allure Labs.

Fueled with a desire to create the most advanced and results driven skincare formulations, tailored to the needs of professionals and clients alike, Sam leads a team of accomplished chemists who share his philosophy and passion for innovative, cutting-edge skincare technologies.

Company Successes at a glance

“Revolutionary products begin from our state-of-the-art lab, using the latest techniques and cosmetic chemical engineering processes in the industry.”

Allure Labs is increasingly meeting the demands of over 700 satisfied clients worldwide. We formulate certified organic products, FDA registered and both over-the-counter (OTC) and non-OTC skincare products. Our clients range from specialty boutique businesses to large-scale retailers and wholesalers. No matter the size of the business or order, we can guide you through your product development cycle.


State of the art

Lab Facilities

We are an FDA-registered custom contract manufacturer, located in Northern California. Our 65,000 square feet, state of the art facility is fitted with the latest equipment and machineries to maximize production standards and enable our advanced manufacturing methodologies.

Allure Labs is registered with

Standards Affiliation

Agencies we have worked with

The Environmental Working Group’s (EWG)mission is to empower people to live healthier lives in a healthier environment. With breakthrough research and education, they drive consumer choice and civic action. EWG is a non-profit, non-partisan organization dedicated to protecting human health and the environment.
People for the Ethical Treatment of Animals (PETA) is the largest animal rights organization in the world, with more than 6.5 million members and supporters. PETA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: in the food industry, in the clothing trade, in laboratories, and in the entertainment industry. PETA works through public education, cruelty investigations, research, animal rescue, legislation, special events, celebrity involvement, and protest campaigns.
Made Safe screens ingredients against their Toxicant Database of harmful chemicals. Their non-profit organization provides America’s first human health focused certification for nontoxic products from baby to personal care.
The Leaping Bunny Logo is the only internationally recognized symbol guaranteeing consumers that no new animal tests were used in the development of any product displaying it. The Logo can be seen on packaging, advertising, and websites for cosmetics and household products around the world.
Halal Certification is the process of having a qualified independent third party supervises the production of consumables, attesting that they were produced in conformity with the preparation and ingredient standards of the halal lifestyle. After successful adoption and performance of halal productivity procedures, the supervisory third party then issues Halal Certification to the producer attesting to halal conformity on a per product basis.
The National Organic Program develops the rules & regulations for the production, handling, labeling, and enforcement of all USDA organic products.

Our Capabilities

“Here at Allure, we take pride in our ability to provide with the best formulation possible while adhering to market trends whether it be organic, natural, or free from animal derived ingredients, Allure has you covered.”


Bath & Body – Bubble Bath, Butter, Cleanser, Cream, Gel, Lotions, Mist, Oil, Sanitizer, Liquid Soap, Scrub, Wash

Color Cosmetics – 
Blush (Liquid, Cream, Gel, Anhy-drous Hot Pour, Liquid Highlighters)
Eye Products (Cream or Gel Eyeshadow, Eyeliner, Mascara, Brow Gels)
Foundations (Liquid, Cream, Concealer, Gel, Anhydrous Hot Pour)
Lip Products (Direct Pour Balm, Liquid Lip Gloss, Hot Pour Lip Gloss/ Balm, Lip Balm ‘Hot Pour’)
Tinted Moisturizer
Face Paint Sticks
(please note no pressed powder, molded sticks)

Fragrance – Body Mist, Diffusers, Eau De Parfum, Eau De Toilette

Hair Care – Conditioner, Leave-On Treatment, Masques, Non-Aerosol Spray, Oil, Shampoo, Serum, Styling Product

Professional – Masks, Peels, Spa/Professional Treatments

Skin Care – After Shave, Brow Enhancer, Cleanser, Cream, Gel, Lash Enhancer, Lotion, Moisturizer, Oil, Overnight Treatment, Scrubs, Serum, Shaving Cream, Toner

Specialized Categories – Baby/Children’s, Men’s Skincare

Specialized Platforms – Anti-Aging, Botanical Infused, Innovative, Natural/Organic Ingredients, Whitening/Brightening

Sun Care/Tanning –
Sun Screen (Lotion, Cream, Spray)
Tanning Lotion (Lotion, Cream, Spray)

Pricing is determined once the formula is approved and finalized. We also provide price breaks at specific quantities.

R&D and production lead times will vary throughout the year. Please call to confirm.

Yes, our Purchasing Department is devoted to helping you find the best packaging for your product. We can source labeling and printing companies to meet your brand’s needs.

Minimum Order Quantity (MOQ) is determined based on the specific details of your Product Development Request. Please contact us to obtain and submit a Product Development Request form to provide these details, and we will give you a call to discuss once we have reviewed your form.

We accept credit cards, checks, cashier’s checks, cash, and wire transfers.

The fees are dependent on whether your product is over the counter (OTC) or Cosmetic. We will conduct tests at our facility according to Current Good Manufacturing Practices (cGMP) guidelines and provide you with an estimate.

We require a 50% deposit to initiate the process, and the remaining balance is due prior to final shipment of your products. As we continue to do business together, we can establish a credit line.

Yes, we charge an R&D fee as a deposit. Our fee is determined by the scope of work based on each formulation and the number of products being developed for you. The fee also applies toward raw materials, finished samples for review, and lab time. (Note: shipping samples will be at your cost.) The R&D fees are waived once you are an established customer.

Want to see how we can help you out?

Drop us a line and we'll be in touch!